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Privacy Policy

Last updated: October 9, 2026

Creative Augmentation ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website creativeaugmentation.in, including any other media form, media channel, mobile website, or mobile application related or connected thereto, and when you interact with us through Instagram or Facebook messaging. Please read this privacy policy carefully.

Who we are

This website and the products described in this policy are operated by Creative Augmentation LLP, Old Gupta Colony, Vijay Nagar, Delhi 110009, India.

Grievance Officer: Anoop Gupta — mail@creativeaugmentation.in. You can write to the Grievance Officer at that address about any question, complaint or request concerning your personal data, including a request to access, correct or delete it.

1. Information We Collect

We may collect information about you in a variety of ways. The information we may collect via the website includes:

  • Personal Data: Personally identifiable information, such as your name, email address, phone number, and contact details that you voluntarily provide to us when you register on the website, make a purchase, fill out a form, or otherwise contact us
  • Derivative Data: Information our servers automatically collect when you access the website, such as your IP address, browser type, operating system, access times, and the pages you have viewed directly before and after accessing the website
  • Payment Data: We do not collect or store payment card details. Payments on our website are processed by Razorpay, and charges for our Shopify apps are billed by Shopify; we receive only a record that the payment was made

2. Amazon Integration

We are an Amazon advertising agency. On behalf of our clients, and only with their explicit authorisation, we access data through the Amazon Advertising API and the Amazon Selling Partner API ("Amazon SP-API"). This section specifically addresses how we handle data obtained through Amazon's APIs.

  • No Buyer Personal Data: We do not request, receive, or store Personally Identifiable Information (PII) about Amazon buyers. We have not applied for any of Amazon's Restricted roles, and we do not use Restricted Data Tokens. We hold no customer names, shipping addresses, email addresses, or phone numbers from Amazon
  • What We Access: Advertising performance data (campaigns, ad groups, keywords, search terms, spend, sales, ACOS), product catalogue and price data, inventory levels, and aggregated sales, traffic and search-query metrics. This is business data about our client's own account — it does not identify any individual shopper
  • Authorisation: We only ever access an Amazon account that has explicitly authorised us through Amazon's official OAuth consent flow. We never ask for, and never accept, a client's Amazon login credentials. Authorisation can be revoked by the client at any time — from their Creative Augmentation account portal (Revoke Amazon access), from Seller Central, or from the Amazon Ads console
  • Client Separation: Each client's Amazon data is kept logically separate per client and is used only to manage that client's own campaigns; the shared Amazon Marketing Stream tables are filtered by client. We do not pool, aggregate, benchmark, or share one client's Amazon data with any other client, or with any third party
  • Data Protection: All Amazon data is encrypted in transit and at rest. Access is restricted to authorised personnel on a need-to-know basis, reviewed regularly
  • Compliance: We comply with the Amazon Advertising API License Agreement, the Amazon Ads Data Protection Policy and Acceptable Use Policy, and the Amazon Selling Partner API Data Protection Policy and Acceptable Use Policy at all times

3. Meta Ads Integration (Facebook & Instagram Advertising)

We also manage Facebook and Instagram advertising for our clients through the Creativ Ads Console (ads.creativeaugmentation.com), using Meta's Marketing API. This section explains what data we access through Meta on our clients' behalf, how we use and protect it, and how it can be deleted.

Not the Shopify app. The Creativ Ads Console in this section, and in sections 2 and 4, is our agency console for clients with a service agreement. Our Shopify app of the same name, "Creativ Ads Console" on the Shopify App Store, is a separate product: it is installed and billed through Shopify, and section 7 describes it.

How access is granted. A business can connect its own Meta ad account from our console through Meta's business login (Facebook Login for Business). In Meta's own dialog it chooses the business portfolio, ad account and Facebook Page it shares with us — and, optionally, the Instagram professional account linked to that Page — and approves the permissions listed below. Alternatively, a client can share its ad account with our Meta Business portfolio (Creative Augmentation, Business ID 1396739397786188) in Meta Business Settings, or have us create and manage an ad account on its behalf. Either way, our access runs through a Meta System User whose permissions the business controls. The business can revoke that access at any time in Meta Business Settings, without contacting us.

What we access. For each connected or shared ad account we use the ads_read, ads_management and business_management permissions. For connected Facebook Pages we use the pages_show_list and pages_read_engagement permissions, and for an Instagram professional account linked to a connected Page we use the instagram_basic permission. We access:

  • Ad account details: account name and ID, currency, time zone, status, spend limits and amount spent
  • Campaign structure: campaigns, ad sets and ads — names, IDs, status, objectives, budgets, bid settings and creative IDs
  • Performance insights: impressions, reach, clicks, spend, cost metrics and conversion actions, at campaign, ad-set and ad level, by day
  • Custom-audience metadata: audience names, types, sizes and status. We never upload, download or view customer lists, nor any personal data of the people in an audience
  • Business details: the business portfolio and ad accounts a business selected when connecting, or the ad accounts shared with our Business portfolio, so we know which accounts we may work with
  • Facebook Pages: the name, ID and picture of the Pages a business selected when connecting (pages_show_list), so it can choose the Page it advertises with
  • Page posts: a selected Page's recent published posts — text, image, date, link and whether Meta allows the post to be promoted (pages_read_engagement). Posts are shown so the business can pick one to turn into an ad. We do not store post text or images. An ad created from a post is recorded like any other campaign change
  • Instagram account and posts: the username, ID and profile picture of the Instagram professional account linked to a connected Page, and that account's recent posts — image, caption, date, link and whether Meta allows the post to be boosted (instagram_basic). They are shown on the console's "Boost a post" screen, read fresh each time, so the business can pick an existing post to turn into an ad. We do not store Instagram captions or images, and we never publish, edit or delete Instagram posts. An ad created from an Instagram post is recorded like any other campaign change

Apart from the business's own Instagram account described above, we do not access Facebook or Instagram user profiles, messages, comments or reactions, or pixel/browser-level data of end users through the console, and we never publish, edit or delete a Page's posts. We hold no names, email addresses, phone numbers or other personal data of the people who see or interact with a client's ads.

How we use it.

  • Reporting: dashboards and summaries of a client's own advertising performance
  • Optimisation: recommendations and, where a client asks us to act, changes such as pausing or resuming a campaign or ad set and adjusting a budget or bid, within limits the client sets. Every change is logged with who requested it and what changed
  • Promoting a post: on a business's request, creating a campaign, ad set and ad from one of its own Facebook Page posts or from a post on the Instagram professional account linked to that Page (an Instagram boost runs on Instagram Feed and Stories). The campaign is created paused, inside the budget limits the business sets, so nothing delivers until the business confirms it in a separate step
  • Audience management: listing a client's custom audiences and, on request, creating rule-based audiences (website- or engagement-based) in the client's own ad account
  • No AI processing: Meta advertising data is not sent to any AI model

We never sell advertising data, never combine one client's data with another's, and never use a client's data to advertise to anyone.

Where it is stored and for how long. Data is stored on Google Cloud in the Mumbai (asia-south1) region, isolated per client. We keep campaign- and ad-set-level daily performance for up to 730 days, ad-level daily performance and audience snapshots for up to 180 days, and a technical log of our API calls (endpoint, timing, outcome — no advertising data) for operational monitoring. Data is deleted on request at any time (see our Data Deletion page) and when a client relationship ends.

Who we share it with. Only the sub-processors needed to run the service — Google Cloud (hosting and storage) and the client's own Meta platform. We do not transfer Meta platform data to data brokers, advertising networks or any other third party.

How we protect it. Encryption in transit and at rest; a dedicated, least-privilege service identity for the Meta integration; API credentials held in a managed secret store, never in code or logs; the console reachable only through our web application firewall; per-user sign-in with named, revocable accounts and role-based access to each client; and an audit trail of every read and change. We comply with Meta's Platform Terms and Developer Policies.

Your rights. A client may ask us at any time to show, correct or delete the advertising data we hold for their ad account — see our Data Deletion page. Access is revoked directly in Meta Business Settings. A business that connected through Meta's business login removes "Creativ Ads Console" under Integrations → Connected apps; our daily access check then stops all reads within 24 hours. A client that shared its ad account removes our Business portfolio's access. Revoking access does not by itself erase the data already collected; our Data Deletion page explains how to have it deleted.

4. How We Use AI

We use large language models in two of our products. This section names the provider for each and says where it processes the data.

Creativ Ads Console — your Amazon advertising data. We use large language models for:

  • Reporting Chat: answering your questions about your own advertising data
  • Search-Term Classification: labelling your search terms as branded, competitor, or generic
  • Optimisation Recommendations: suggesting bid and budget changes

What the models see, and who runs them. Only your own Amazon advertising data — never another client's. That data is sent to Anthropic (the Claude models), which processes it in the United States; this is a transfer of your data outside India. We do not use your data to train AI models, and Anthropic does not train on it.

Meta, Flipkart and Myntra data. Advertising data from Meta, Flipkart and Myntra is not sent to any AI model.

Creativ Chat Studio — AI replies to your customers. Replies are generated by Google Vertex AI (Gemini). Messaging data is stored in India (asia-south1), but Vertex AI serves these requests from its global endpoint, so the message text used to generate a reply may be processed outside India. Google does not train its models on it.

Creativ Social. No Creativ Social data is sent to any AI model.

Our Shopify apps. Section 7 says, per app, whether any Shopify data is sent to an AI model.

Accuracy. AI-generated classifications, insights and recommendations are estimates, not guarantees. They can be wrong. Any classification can be reviewed and overridden by a human, and we apply automated validation checks and guardrails before any change reaches your Amazon account.

Automated changes. Where you have enabled automation, we may adjust bids and budgets on your behalf. Every automated change is bounded by limits you configure (minimum and maximum bid, maximum budget), is subject to cooldown periods, and is logged.

Data freshness. Reporting data is refreshed at least daily. Amazon itself restates advertising figures for up to 14 days after the fact, so recent numbers may change.

5. Instagram, Messenger & WhatsApp Messaging (Meta Platforms)

We provide an AI messaging assistant and a shared team Inbox that answer customer messages across Meta's messaging platforms — Instagram Direct, Facebook Messenger, and WhatsApp. We operate this both on our own business accounts and, as a service (our "Chat Studio" product), on the accounts of business clients who authorise us to act on their behalf. This section explains how we handle data obtained through Meta's platforms when you message a business we serve.

  • Our Role: When you message one of our client businesses, that business is the controller of your messages and we act as its processor, handling the messages only on its instructions to provide the messaging service. When you message our own accounts, we are the controller.
  • Data Collection: When you send a message to a connected Instagram account, Facebook Page, WhatsApp Business number or website chat widget, we receive and process: the content of your message and any attachments or media you send; your platform-scoped user ID, your WhatsApp number, or an anonymous session identifier if you use a website widget; your public profile name or WhatsApp display name, and your profile picture where the platform provides it; the identifier of the ad you clicked, if you arrived from a click-to-message ad; message timestamps; and the details you give the assistant when it asks for them — typically your name, phone number, address and what you are looking for. We process these so that the business can answer your enquiry and follow it up.
  • Purpose: This data is used solely to answer your messages on behalf of the specific business you contacted — for example prices, delivery, product information and support — through automated replies and, where needed, human responses from that business's team. We do not use it for advertising, profiling, any unrelated purpose, or to train AI models.
  • Authorisation & Permissions: Each business connects its own accounts through Meta's official authorisation flows (Instagram Business Login, Facebook Login for Business, and WhatsApp Embedded Signup) — we never ask for or store account passwords. The business remains the owner of the connected account or Page and can disconnect at any time. We access messages only after you message the business first, using these Meta-approved permissions:
    • Instagram API with Instagram Login: instagram_business_basic, instagram_business_manage_messages
    • Messenger Platform / Facebook Login for Business: public_profile, pages_show_list, pages_messaging, pages_manage_metadata, pages_read_engagement, business_management
    • WhatsApp Business Cloud API: whatsapp_business_messaging, whatsapp_business_management. Our own WhatsApp Business number is live. Connecting a business's own WhatsApp number is not yet available; it needs Meta's approval
  • Where the Data Is Held: Messaging data is stored on Google Cloud Platform in India (region asia-south1), and the access token for each connected account is held in Google Secret Manager. AI replies are generated by Google Vertex AI (Gemini), which serves these requests from its global endpoint, so the message text used to generate a reply may be processed outside India (see section 4).
  • Strict Client Separation: Each client's messaging data is stored in an isolated data store and used only to serve that client's own customers. We never pool, aggregate, benchmark, or share one client's messaging data with any other client or third party.
  • Retention: A conversation thread — the messages in it and the details captured in it, including any lead details — is deleted automatically 90 days after the last message in that thread; each new message in the thread restarts those 90 days. Our per-message logs expire 90 days after the message. Both apply unless a longer period is required by law. A business's own account settings, bot configuration and catalogue are kept while its subscription is active; if the business removes our app, they are kept for 65 days and then purged.
  • Sharing: We do not sell your messaging data. It may be processed by trusted subprocessors (for example, cloud hosting and AI processing) solely to operate the service on the business's behalf.
  • Your Control: You may request deletion of your messaging data at any time via our Data Deletion page. You can also stop messages by blocking the business, or the business can revoke our access from Instagram → Settings → Apps and Websites, Facebook → Settings → Business Integrations, or the WhatsApp Business Manager. Disconnecting removes our access immediately. We also honour Meta's deauthorisation and data-deletion callbacks: when a business removes the app, the data is kept for 65 days and then purged; when Meta sends us a deletion request on your behalf, we stop using the data at once, return a confirmation code with a link where you can check its status, and permanently erase the data after a 72-hour grace period (reconnecting within that window cancels the erasure). Meta's data-deletion callback covers accounts connected with Instagram Login; for a Facebook Page (Messenger) or a WhatsApp Business number, deletion is by disconnecting the channel in Creativ Chat Studio or by emailing us the request. Copies of message rows still held in our analytics warehouse's streaming buffer may survive a purge and expire automatically within 90 days.
  • Compliance: We comply with the Meta Platform Terms, Meta Developer Policies, the Instagram Platform Policy, the Messenger Platform Policy, and the WhatsApp Business Messaging Policy at all times.

6. The Creativ Chat Mobile App

Creativ Chat (Android/iOS) is the companion app to Creativ Chat Studio, for businesses and their team members. When you use the app we process: your name and email address (from your Google or Microsoft sign-in — we never receive your password), the Instagram Direct Message conversations of your business's connected account (to show the inbox and let authorised team members reply), saved replies and chat-assignment records you create, a push-notification token for your device (only if you allow notifications, used to tell you a conversation was assigned to you), and basic service logs.

This data is stored on Google Cloud Platform (Mumbai, India); conversation threads and service logs are automatically deleted after at most 90 days. It is shared only with the processors that make the service work — Meta Platforms (Instagram messaging), Google Cloud (hosting), Google/Microsoft (sign-in), and Expo (notification delivery) — and is never sold or used for advertising. The app contains no ads and no third-party tracking. All data is encrypted in transit.

You may sign out at any time (removing the token from your device), disable notifications in system settings, and request access, correction, or deletion of your data by emailing mail@creativeaugmentation.in. The app is intended for business users aged 18 and over.

7. Shopify Apps

We publish two apps on the Shopify App Store: Creativ Chat and Creativ Ads Console. This section explains, for each app, what it reads from a merchant's Shopify store, why, where it is kept and for how long. Everything in this section applies only to data that comes from Shopify.

Two products named "Creativ Ads Console". The Shopify app Creativ Ads Console is separate from the Creativ Ads Console agency console in sections 2 to 4, which our advertising clients use under a service agreement. Installing the Shopify app does not create an account in, or a contract for, the agency console.

Creativ Chat

Creativ Chat answers your store's customers in chat, using your product catalogue and, if you turn on order tracking, your orders.

  • Access scopes: read_products and read_orders, both read-only.
  • What it reads: your product catalogue (product titles, prices and availability), to answer product questions. It reads an order only live, and only when a customer asks about their order and gives both the order number and the phone number on that order. It then reads that one order's number, date, fulfilment and financial status, cancelled date (if any), tracking number, link and carrier, and the order's phone number and the shipping-address phone number, which it uses to check that the person asking is the customer on the order.
  • Protected customer data: the phone numbers on an order are protected customer data under Shopify's rules (Level 2), and the app requests that permission for this one purpose only: to verify the person asking about an order.
  • What it never reads or keeps: payment details of any kind, and any order field not listed above. It answers with the order's status and keeps no copy of the order after answering.
  • Purpose: only to answer your customers' product and order questions on your behalf. We act as your processor; you remain the controller of your customers' data. We do not sell this data or use it for advertising.
  • Conversations on your storefront: if you add the chat to your storefront, the messages your customers send, and the details they give in the chat, are handled as described in section 5, with your store as the business they are messaging.
  • AI: replies are generated by Google's Gemini model (Google Vertex AI), as described in section 4. To write replies, the app sends your product catalogue (product titles, prices and availability) to Gemini. When a customer asks about their order, the order's status and details are also sent to Gemini to write that one reply; they are used only for that reply and are not stored; only the reply itself stays in the conversation (see Retention below).
  • Storage: in Google Cloud in India (asia-south1), encrypted at rest and in transit. The access token Shopify gives us is stored encrypted and used only by the service.
  • Retention: conversations, including the replies sent in them, follow the 90-day rule in section 5. Your product catalogue and store settings are kept while the app is installed, and deleted when Shopify sends its shop-redaction request after an uninstall (below).

Creativ Ads Console

Creativ Ads Console shows you your own store's sales performance inside your Shopify admin.

  • Access scopes: read_reports, read_products and read_orders, all read-only.
  • What it reads: your store's sales reports as daily totals (gross sales, discounts, returns, net sales, taxes, shipping, total sales, number of orders, average order value and units sold); your top products by net sales, with units sold and returns; your product titles and images; and the number of orders per day, to check the totals. Aggregated reports only.
  • What it never reads or keeps: your customers' names, email addresses, phone numbers or addresses, and any individual order records.
  • Protected customer data: Shopify's reporting API requires Level 2 protected customer data permission; the app reads only aggregated reports.
  • Purpose: only to show you your own store's performance inside your Shopify admin. If your store is linked to a Creativ client account, the same reports are shown to that client's authorised users in the Creativ console. We do not sell this data, share it with third parties for their own use, or use it to make automated decisions about anyone.
  • AI: no Shopify data from this app is sent to any AI model.
  • Storage: in Google Cloud in India (asia-south1), encrypted at rest and in transit. The access token Shopify gives us is additionally encrypted with a dedicated key, and access to the data is limited to the service and our authorised staff.

How long Creativ Ads Console keeps your data.

  • While the app is installed and your plan is active.
  • If you cancel your plan but keep the app installed, we delete your store's report data 30 days after the end of the period you have already paid for.
  • If you uninstall the app, the access token is destroyed at uninstall. Shopify sends us your store's data-deletion (shop-redaction) request 48 hours after the uninstall, and we then delete your store's data at once.
  • If you uninstall Creativ Ads Console during a billing period you have already paid for, we keep one billing record (your store's Shopify domain and the date your paid period ends), with no other store, customer or sales data, so that you keep access if you reinstall before that date; we delete this record on that date, even after we have deleted all of your other data at Shopify's request.

Shopify's privacy webhooks

Both apps answer the three privacy requests Shopify sends on behalf of merchants and their customers:

  • customers/data_request — a customer of your store asked for their data. Neither app holds Shopify customer records, so there is nothing to export; each app acknowledges the request.
  • customers/redact — a customer of your store asked for their data to be deleted. Neither app holds Shopify customer records, so there is nothing to delete; each app acknowledges the request.
  • shop/redact — sent by Shopify 48 hours after you uninstall an app. Creativ Chat deletes your store's data when the request arrives. Creativ Ads Console deletes your store's data at once, apart from the billing record described above.

Billing

Our Shopify apps are billed by Shopify on your Shopify invoice; we receive no card details. Creativ Chat has one monthly plan, shown on its plan page in Shopify. If you already pay us directly for Creativ Chat, your store is linked to your existing account outside Shopify and you are not charged for it on Shopify.

Your choices and contact

You can uninstall either app at any time from your Shopify admin. For questions about this section, or to ask for your store's data to be deleted sooner, email mail@creativeaugmentation.in. See also our Data Deletion page.

8. Creativ Outreach (Email & WhatsApp Campaigns) — Google User Data

Creativ Outreach (outreach.creativeaugmentation.com) is our outbound messaging tool. It is currently used by our own team; use by client brands is planned. It sends multi-step email and WhatsApp sequences from mailboxes and WhatsApp Business numbers that the customer owns, and it stops a recipient's sequence when they reply, bounce, unsubscribe or send STOP.

Google user data we access

When a customer connects a Google mailbox, Creativ Outreach requests two Gmail permissions through Google's OAuth consent screen, and uses each only as described:

  • Send email on your behalf (gmail.send) — to send the messages the customer composed, to the contacts the customer imported, on the schedule the customer set. Every email carries the customer's own sender address and a one-click unsubscribe link.
  • View email message metadata (gmail.metadata) — to read message headers only (sender, recipient, subject, date, message identifiers such as Message-ID, In-Reply-To and References, and automatic-reply and delivery-failure markers). We use these to recognise that a recipient replied or that a message bounced, and to stop that recipient's sequence. We never read message bodies, attachments, drafts, contacts or labels beyond what the headers carry, and we never change mailbox settings.

We also read the connected mailbox's email address to label the connection in the portal.

How we store and protect it

  • The Google credential (a refresh token) is encrypted with AES-256-GCM and stored on Google Cloud Platform in Mumbai, India (region asia-south1). Disconnecting the mailbox in the portal deletes it immediately. If instead you revoke access at myaccount.google.com/permissions, the credential stops working at once and we can no longer use it; we delete the stored copy when you disconnect the mailbox in the portal, or when you ask us to.
  • From message headers we keep only what is needed to link a reply or bounce to a campaign: message identifiers and the recipient address. We keep these records while the account is active, and delete them within 30 days of a verified request, confirmed by email. Subject lines are not retained in analytics.
  • Google user data is never used for advertising, never sold, and never shared with third parties except the sub-processors listed in "Third-Party Sharing" below (Google Cloud Platform). Our staff do not read Google user data except to investigate a problem the customer asked us to investigate.

Creativ Outreach's use and transfer to any other app of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

WhatsApp campaigns

Status: WhatsApp campaign sending is built but is not yet sending in production — no WhatsApp campaign message has been sent. The paragraph below describes how it works once it is enabled.

WhatsApp messages are sent only as Meta-approved message templates, from a WhatsApp Business number on the customer's own WhatsApp Business Account, through Meta's WhatsApp Business Platform. Replies and STOP messages are received so that a recipient's sequence can be stopped and their number suppressed; Creativ Outreach does not answer messages. Delivery and read receipts are stored per message for reporting.

Recipients — what we hold about you and your choices

If you received an email or WhatsApp message sent through Creativ Outreach, the customer who sent it holds your name, email address and/or phone number, company details they imported, and a record of what was sent to you, whether it was opened or clicked, and whether you replied. Emails include a small tracking image and tracked links so the sender can see opens and clicks. You can stop further messages at any time: use the unsubscribe link in any email, reply STOP to any WhatsApp message, or write to mail@creativeaugmentation.in. An opt-out is applied within minutes and honoured permanently: we keep a hashed record of an opted-out address or number precisely so it is never contacted again. Message and event records are kept while the sending account is active. To have your details deleted, write to mail@creativeaugmentation.in: we delete them within 30 days of a verified request and confirm by email, keeping only the hashed opt-out record. See our Data Deletion page.

9. Creativ Social (Social Content Publishing — Early Access)

Creativ Social (social.creativeaugmentation.com) is our social content calendar. A brand's team uploads finished images and videos, writes the captions, sends the post for approval, schedules it, and Creativ Social publishes it at the scheduled time to the brand's own Facebook Page and Instagram professional account through Meta's official APIs. LinkedIn is being added, through LinkedIn's official Community Management API — see LinkedIn below; it is not live yet. Creativ Social is in early access: a private pilot with selected Creative Augmentation clients. During the private pilot, publishing is limited to Creative Augmentation's own test accounts; connecting a brand's own Page and Instagram account opens after Meta's review.

Signing in

You sign in with Google or Microsoft. We receive only basic sign-in details — your email address, your name and the provider's subject identifier, from the openid, profile and email scopes. We never receive your password, and we hold no Google or Microsoft API tokens. Who may work on which brand is decided in the Creative Augmentation account portal; Creativ Social keeps no membership records of its own.

What we store

  • Brand settings and brand kit — colours, content pillars, posting windows, banned terms, the approval policy and the emergency publishing pause
  • Posts — captions, hashtags, the schedule, the publishing status and the revision history
  • Approval records — on each post, who approved it, requested changes or rejected it, and when. These carry that person's id, name and email address
  • An audit trail — a log of the actions taken in the app. It records the acting user's id only, not their name or email address
  • Media — the images and videos your team uploads, and any cropped copies we generate from them
  • The Meta connection — the Meta user, business and Facebook Page / Instagram account identifiers and names you granted, the permissions granted, and the token's expiry

All of this is held on Google Cloud in India (asia-south1). Media is stored in a private Cloud Storage bucket, never a public one, and is handed to Meta through short-lived signed links only at the moment a post publishes. Uploads that are never completed are deleted automatically after 2 days. The access token for a Meta connection is held in Google Secret Manager and nowhere else.

What we do not do

Data is sent to Meta only when an approved post publishes — the post's text, its media and, on an Instagram post, the AI-disclosure label if the person who created the post ticked it. We do not read comments, direct messages, insights or follower lists, and we collect nothing about the people who see or interact with your posts. No Creativ Social data is sent to any AI model. We do not sell data. The only processors involved are Google Cloud, Google and Microsoft sign-in, and our own account portal.

Disconnecting and deletion

Disconnect in the app. You can disconnect a Meta connection at any time in Creativ Social, under Settings → Social accounts: we delete the stored access token, unmap the Facebook Page and Instagram account, and stop publishing for them. The connection record is kept, marked as revoked and without the token.

Remove the app at Meta. Removing the app in Meta Business settings revokes our access the same way. Here too we keep the connection record, without the token.

Meta's data-deletion request. We honour Meta's deauthorise and data-deletion callbacks. A deletion request deletes a connection when the Meta user id in the request matches the one stored on that connection, and we return a confirmation code together with the status link Meta shows you, where you can check the request's progress. A connection made through Facebook Login for Business is stored against a Meta system user's id, so a request sent for an individual's own Meta user id may not match it.

Everything else, by email. Posts, uploaded media and brand settings can be deleted in the app. For anything the routes above do not cover — including a connection a deletion request did not match — write to mail@creativeaugmentation.in and we will delete it. See our Data Deletion page.

Retention

We keep your content — brand settings, posts, approvals and media — until you delete it or ask us to delete it. There is one exception: the audit trail, the records of revoked Meta connections and the records of deletion requests are kept for security and compliance purposes, and we have not yet set a fixed expiry for them. Unfinished media uploads are deleted after 2 days, as described above.

LinkedIn

We are adding LinkedIn to Creativ Social, using LinkedIn's official Community Management API: publishing a scheduled post to the brand's own LinkedIn Page and, if the person who connects chooses it, to their own LinkedIn profile. LinkedIn publishing is not live yet — connecting a LinkedIn Page opens after LinkedIn's review of our application, in the same way as connecting a brand's own Facebook Page and Instagram account. Nothing described below happens unless and until someone connects LinkedIn.

What we access, only after you connect LinkedIn. A connection is made in Creativ Social through LinkedIn's official OAuth consent screen, where the person signs in to LinkedIn and approves the permissions. We never ask for, and never accept, a LinkedIn password. With that consent we access:

  • The connecting person's basic profile — their name, profile photo and LinkedIn member ID, shown in the app so your team can see who connected the account
  • The LinkedIn Pages that person administers — Page ID, name and logo (rw_organization_admin), so they can choose where a post should go
  • The IDs of the posts we publish — LinkedIn's identifier for each post we created, kept on our own record of that post

The permissions we request are for publishing only: posting to a LinkedIn Page the person administers (w_organization_social) and, if they choose it, posting to their own LinkedIn profile (w_member_social).

What we send to LinkedIn. Data is sent to LinkedIn only when an approved post publishes — the post's text and its media, to the LinkedIn Page or the profile chosen for that post. Nothing else, and on no other occasion.

What we do not do. We do not read comments, messages or follower lists on LinkedIn, and we collect nothing about the people who see or interact with your LinkedIn posts. LinkedIn data is never used for advertising, sales, recruiting, lead generation, audience building or to enrich a CRM; it is never combined with our own data, with other LinkedIn data or with third-party data to build or add to profiles of people; and it is never sold, exported out of Creativ Social or shared with another client. It is shown only to the people who work on that brand. No Creativ Social data is sent to any AI model, LinkedIn data included.

How long we keep it, within LinkedIn's own storage limits:

  • The access token is kept only while the connection is live and, like the token for a Meta connection, is held in Google Secret Manager and nowhere else
  • Post IDs are kept with our record of the post they belong to
  • A Page's name and logo are refreshed from LinkedIn and kept no longer than LinkedIn allows for a Page whose administrator has connected it to Creativ Social — eight weeks
  • Any post or engagement data is kept no longer than LinkedIn allows: a LinkedIn member's social activity 48 hours, and the organisation's own post data six months
  • Nothing about other LinkedIn members is stored

Disconnecting and deletion. You can disconnect LinkedIn at any time in Creativ Social, under Settings → Social accounts: we delete the stored access token and stop publishing to LinkedIn. The connection record is kept, marked as revoked and without the token. You can also revoke our access at LinkedIn itself, under Settings → Data privacy → Permitted services (shown there as "Other applications"). For anything a disconnect does not cover, including deleting what we already hold, write to the Grievance Officer at mail@creativeaugmentation.in, as on the rest of this policy and our Data Deletion page.

Who else is involved. The processors are unchanged — Google Cloud, Google and Microsoft sign-in, and our own account portal — plus LinkedIn itself, as the platform your posts are published to.

10. How We Use Your Information

Having accurate information about you permits us to provide you with a smooth, efficient, and customised experience. We may use information collected about you via the website to:

  • Provide, operate, and maintain our website and services
  • Improve, personalise, and expand our website and service offerings
  • Understand and analyse how you use our website
  • Develop new products, services, features, and functionality
  • Communicate with you, either directly or through one of our partners, for customer service, updates, and other website-related information
  • Send you newsletters, marketing, and promotional communications (with your consent)
  • Process your transactions and manage your orders
  • Find and prevent fraud

11. Data Storage & Security

We use commercially reasonable physical, administrative, and technological safeguards to preserve the integrity and security of all information collected through our website.

  • All data is stored on secure servers with encryption at rest and in transit
  • Access to personal data is restricted to authorised personnel who need it to perform their job functions
  • We regularly review and update our security practices to ensure ongoing protection
  • We use SSL/TLS encryption for all data transmissions between your browser and our servers

However, no method of electronic transmission or storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. In the event of a data breach, we will notify affected users in accordance with applicable law.

12. Your Rights (GDPR)

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. Creative Augmentation aims to take reasonable steps to allow you to correct, amend, delete, or limit the use of your personal data. You have the following rights:

  • Right of Access: You have the right to request copies of your personal data
  • Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete
  • Right to Erasure: You have the right to request that we erase your personal data, under certain conditions
  • Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions
  • Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organisation, or directly to you, under certain conditions
  • Right to Object: You have the right to object to our processing of your personal data, under certain conditions

We will respond to all legitimate requests within one month. If you wish to exercise any of these rights, please contact us at mail@creativeaugmentation.in. For a fast, self-serve way to delete your data — including any data collected through Instagram or Facebook messaging — see our Data Deletion page.

13. Third-Party Sharing

We do not sell, trade, rent, or otherwise share your personal information with unauthorised third parties. We may share your information only in the following situations:

  • Service Providers: We may share your information with third-party service providers that perform services for us or on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance
  • Legal Requirements: We may disclose your information where we are legally required to do so in order to comply with applicable law, governmental requests, a judicial proceeding, court order, or legal process
  • Business Transfers: We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business

We will never sell or misuse your personal information for purposes unrelated to the services we provide.

Subprocessors. We use the following providers to process data on our behalf. Each is bound by contractual confidentiality and security obligations, and none of them use your data to train their models:

  • Google Cloud Platform — hosting, data warehousing (BigQuery) and AI models (Gemini via Vertex AI, served from Vertex's global endpoint); primary storage region India (asia-south1)
  • Anthropic — AI models (Claude) for the Creativ Ads Console features that use your Amazon advertising data; processed in the United States
  • Amazon Web Services — receipt and buffering of Amazon Marketing Stream advertising data (Kinesis Data Firehose and S3, encrypted, retained for a maximum of 90 days) before transfer into our data warehouse; processed in the EU (Ireland) and the United States
  • Razorpay — payment processing; processed in India
  • Google LLC — Gmail API (email sending and message-header reads for Creativ Outreach), Google Cloud Platform (India, asia-south1)
  • Meta Platforms — WhatsApp Business Platform (message delivery for Chat Studio and Creativ Outreach)
  • Shopify — the source of the store data our Shopify apps read (section 7), and billing for those apps
  • Expo — push-notification delivery for the Creativ Chat mobile app
  • Microsoft — sign-in (Microsoft account / Entra ID) for our business apps; we receive only basic sign-in details, never your password

We keep this list current and will update it before adding a new subprocessor that processes client data.

14. Children's Privacy

Our website and services are not directed to children under the age of 13. We do not knowingly collect personally identifiable information from children under 13. If you are a parent or guardian and you are aware that your child has provided us with personal data, please contact us immediately. If we become aware that we have collected personal data from anyone under the age of 13 without verification of parental consent, we will take steps to remove that information from our servers.

15. Direct Marketing

We may use your information to send you newsletters, promotional materials, and other communications related to our services. This includes:

  • Email newsletters about industry updates, tips, and best practices
  • Promotional offers and discounts on our services
  • Updates about new features or service offerings
  • Invitations to webinars, events, or consultations

You can opt out of receiving marketing communications from us at any time by clicking the "unsubscribe" link in any marketing email, or by contacting us at mail@creativeaugmentation.in. Please note that even if you opt out of marketing communications, we may still send you transactional or administrative messages related to your account or our services.

Outreach emails sent through Creativ Outreach carry a one-click unsubscribe (List-Unsubscribe) header in addition to the unsubscribe link.

16. Policy Updates

We may update this Privacy Policy from time to time in order to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date at the top of this page.

Your continued use of the website after any changes or revisions to this Privacy Policy shall indicate your agreement with the terms of such revised Privacy Policy. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

If you have questions or concerns about this Privacy Policy, please contact us at mail@creativeaugmentation.in.

Legal
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Contact
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